This type of sustainable business management must also be reflected in product packaging.
This is where Hemme Milch will be relying in future on innovation in the form of the K3® r100. The cardboard-plastic cup separates itself during the waste collection process. This ensures that the cardboard and plastic are allocated to the correct waste streams in the sorting facility. So even if consumers forget to dispose of the two components separately, none of the recyclable material is lost.
Innovative and sustainable products for the future with the K3 r100
“K3® r100 reflects exactly what we want to achieve with our milk: to offer innovative and sustainable products for the future“: Jörgen Hemme.
“Until now, we’ve offered our delicious yoghurts in K3® cups, the bottom of which was also lined with cardboard. When we found out that there is now a cardboard-plastic combination where the cardboard wrap automatically separates from the plastic cup, we were immediately convinced that we wanted to make use of this offer,” Jörgen Hemme says, pleased about the use of the new K3® r100 packaging.
The cup design for dairy products: innovation to catch the eye on shop shelves
But it’s not just the use of the K3® r100 that makes Hemme Milch an absolute pioneer. The cup design is also unique to the market for dairy products. The striking black attracts consumers’ attention, immediately catching their eye on shop shelves. The Hemme Milch brand shows how tradition and innovation can together pave the way for a sustainable future – for people, animals and the environment.
