The operations are carried out using three electric trucks with trailers supported by charging infrastructure along the route. The shift to electric transport is expected to reduce emissions by approximately 430 tonnes of CO₂ annually.
While this represents a relatively small share of Paulig’s total logistics emissions, it demonstrates how electric transport can be implemented on core, high-volume routes. Expanding similar solutions over time is key to achieving broader emission reductions across the network.
“Electrifying long-haul freight used to be a hard problem. This partnership proves it isn’t anymore,” says Roozbeh Charli, Chief Executive of Einride. “When a food company can decarbonise its supply chain without compromising on cost or performance, the case becomes hard to ignore.”
Lower-emission logistics step by step

The initiative is part of Paulig’s broader ambition to reduce greenhouse gas emissions across its value chain by 42% from a 2018 baseline and reach net zero by 2045. Paulig’s annual logistics emissions are estimated at around 50,000 tCO₂e, of which road transport accounts for approximately 40,000 tCO₂e.
In recent years, Paulig has taken several steps to reduce emissions across its logistics network, including electrified road transport in Sweden and Belgium, as well as reducing greenhouse gas emissions from ocean freight for green coffee and spices by 40%. Together, these initiatives reflect a step-by-step approach to decarbonising logistics across different transport modes.







