Mondi, a global leader in packaging and paper, has collaborated with Noel Alimentaria to support them in their decision to use a paper-based food tray packaging solution for products that significantly reduces the use of plastic.
The line of sliced plant based meals and vegetarians burgers with the paper based food tray
To find the ideal packaging option for Noel Alimentaria’s selection of meat and plant-based foods, Mondi collaborated closely with the company. In the end, Noel Alimentaria decided to pack its renamed line of sliced plant-based meals and vegetarian burgers under the brand name “Verday” using Mondi’s PerFORMing paper-based tray.
Verday is used by Marks and Spencer’s for its ‘Plant Kitchen’ range in the UK and supplied to Nordic markets for ham and charcuterie products.
PerFORMing, strong barrier protection against moisture and oxygen
Being formable, the trays can be moulded and adapted to a range of different-sized food products, with high symmetrical stretch for uniform formability, ideal for shallow food trays. PerFORMing offers strong barrier protection against moisture and oxygen, keeping the food fresh throughout the storage and distribution process. The trays consist of 80% paper compared to the industry standard where they are made of 100% plastic, which means the plastic content of the tray has been greatly reduced. The paper tray is designed for recycling and passed the recyclability tests by German institute PTS (Papiertechnische Stiftung, method RH:021/97).
Falk Paulsen, Sales & Business Development Director, Mondi, says: “By working very closely with Noel Alimentaria from the outset, we were able to ensure we delivered the best possible option for the entire range of meat and meat free products, using a tray made from renewable and responsibly sourced material that still provides maximum protection for the goods.”
Maria Sánchez, Corporate Marketing Director, Noel Alimentaria, says: “We deliver our premium foods across Europe, so the right packaging is essential, in order to maintain the freshness of the products properly and protect them. At the same time, sustainability is on top of our agenda, and it was a pleasure to work so closely with Mondi to find the most suitable solution. We were able to run the new paper-based trays on our existing machinery and will now be using the same solution for our further ranges of ham and other meat products.”
