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Amcor Eco-Tite recyclable shrink bag: primary packaging for meat and cheese

Amcor has just launched Eco-Tite R in Europe, the first designed to be recycled, PVDC-free shrink bag for fresh and processed meat, poultry and some cheeses.

Consumers will be able to recylce their meat and chees packaging

Amcor Eco-Tite R is designed to maximise shelf-life, maintain food safety, reduce food waste and can be recycled in existing polyethylene (PE) plastic recycling streams.(*) This means that more consumers will be able to recycle their meat, poultry and cheese packaging, while enjoying the benefits of longer lasting food.

The Amcor Eco-Tite, recyclable solution for food safety packaging

Amcor Eco-Tite
Amcor launches first recyclable shrink bag for meat, poultry, and cheese. (photo: Amcor)

“Through our packaging expertise and commitment to sustainability, the team has overcome a challenge for the industry; developing a high performance shrink bag that’s PVDC-free and recyclable, while maintaining food safety. This is a great step-forward for consumers and an example of how the removal of problematic materials from packaging – something the industry is increasingly focussed on delivering – can provide us with safe, secure and recyclable packaging,” said Rosalia Rosalinova, Marketing Manager for Meat and Fresh Produce at Amcor.

Amcor Eco-Tite R is a multi-layer, mono-PE packaging which maintains a high barrier to oxygen and water vapour even when exposed to high-moisture environments, such as cooler cases and refrigerators. This solution provides European meat and cheese producers an alternative to PVDC packaging – which is not recyclable in mechanical or chemical recycling systems.

Where consumers can recycle the Amcor Eco-Tite bag?

Amcor Eco-Tite
Amcor Eco-Tite R is a new PVDC-free, fully recyclable shrink bag for meat and cheese. (photo: Amcor)

To validate recyclability in real-world conditions, Amcor Eco-Tite R has been certified by the cyclos-HTP institute, an independent testing lab. Consumers can today recycle the bag where suitable infrastructure is in place, including Germany, France and Italy, The Netherlands, Norway, Austria and Spain. Recyclability of the new shrink bag will grow as infrastructure develops in additional countries.

This innovation also supports Amcor’s broader commitment to develop all its packaging to be recyclable or reusable by 2025, which it committed to in 2018 as part of its pledge.

What are the Amcor PVDC free shrink bags? The range of products:

PVDC free shrink bags range suitable for fresh, processed meat, poultry and non-gas producing cheeses. The excellent optical properties enable optimal shelf presentation while the high oxygen and moisture barrier keeps the product fresh for longer. The top of the range: Eco-Tite R, recyclable ready chlorine-free shrink bag:

  • Eco-Tite
    Amcor Eco-Tite R is a new PVDC-free. (photo: Amcor)

    Eco-Tite 30: PVDC free shrink bags that guarantees maximum protection: the high oxygen and moisture barrier that keeps the product fresh for longer. Excellent product presentation with very high shrink that gives a skin tight look;

  • Eco-Tite R: first on the market recyclable ready, PVdC free vacuum shrink bag: the high barrier bag is designed to extend shelf life, maintain food safety during transport, storage and distribution and reduce food waste – while also enabling recycling. The Eco-Tite R is suitable for fresh, processed meat, poultry and non-gas producing cheeses. Eco Tite R will help food processors and retailers to improve food safety and achieve their sustainability goals;
  • ClearShield PRO: extreme high abuse shrink bags PVDC free. Excellent product resistance gives protection for high value cuts of bone-in meat. Exceptional abrasion resistance protects products in transit. High oxygen and moisture barrier keep the product fresher for longer.

(*) European countries with suitable polyethylene (PE) recycling steams currently include Germany, France, Italy, The Netherlands, Norway, Austria and Spain.

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Amcor 2020-12-09
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