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Flexible packaging: Packaging and Packaging Waste Regulation

Flexible packaging requirements are changing fast. With the Packaging and Packaging Waste Regulation (PPWR) just four years away, manufacturers should act now to be ready.

Guided by the motto “adapting today for tomorrow”, adapa Group shows how an early shift to packaging designed for recycling helps reduce last-minute pressure and supports a smooth transition.

Performance meets Design for Recycling

Although the PPWR has been in force for almost a year, many market participants are still hesitant when it comes to the implementation of structures Designed for Recycling (D4R). Reasons vary, from lack of information to cost or performance topics. adapa is driving forward the development of D4R packaging solutions and has already launched numerous packaging made from mono-PE, PP and paper. In close cooperation with their customers, associations and industry partners, the flexible packaging specialist supports an early switch to alternative structures. In doing so, they ensure a smoother process once all details of the PPWR and its delegated acts are in place. To make this transition easier for manufacturers, adapa’s D4R products have been developed with performance in mind, combining reliable processes, high protective functions and attractive appearance and the point of sale.

adapa’s CFIA trade fair highlights:

A high-angle studio shot of a transparent MonoTop(re) P-type & C-base peelable PP packaging floating against a neutral grey background.
Standup pouch by adapa Group

PaperFlow(re) P-type – Cepi-certified and machine-optimised

With PaperFlow(re) P-type, adapa presents a paper-based flowpack solution that meets the strict requirements of the Confederation of European Paper Industries (Cepi). The paper-based structure is available in various thicknesses and both plain and metallised versions. Thanks to its super-thin BOPP layer of only 8 µm thickness it can be processed reliably on existing HFFS and VFFS machines. It is suitable for many classic OPP/OPP applications, such as snacks, cereals or instant coffee.

PP top and base webs – full PP MAP solution from one supplier

With MonoTop(re) P-type and C-base, adapa presents a PP-based thermoforming system solution. It is Designed for Recycling and can replace classic PET/PE structures. This solution scores high on performance: the PP bottom web runs smoothly on standard thermoforming lines and the top web convinces manufacturers and consumers alike with its smooth peel. Both top and bottom web can be printed for creative, unique packaging solutions that attract consumers right at the point of sale.

Stand-up pouches made of PE, PP and paper – versatile, functional and Designed for Recycling

Stand-up pouches are a growing packaging type across various industries, from fresh food and confectionery to coffee or pet food. adapa offers variants Designed for Recycling made of PE, PP and paper in many shapes, sizes and designs. Optional features such as zippers or opening aids such as laser perforations make handling easier; variable designs with unusual contours, viewing windows and more attract attention at the point of sale.

Packaging and Packaging Waste Regulation
adapa Group at the CFIA trade fair in Rennes, France, from March 10-12, 2026. (photo: adapa)

Printing competence – recent investments and customer centricity

adapa Group is known for the width of its portfolio and its technological set-up. Whether it’s roto, flexo or digital printing, the Group can easily adapt to customers’ needs. It offers everything from smallest minimum order quantities to highest quality big volume roto prints. In order to be the partner of choice now and in the future, the Group has just recently invested into new flexo and roto lines with state-of-the art equipment. Among other, they allow for the application of special lacquers or coatings and full-width 100% visual inspection, ensuring the highest quality. Furthermore, with its long-standing experience in digital printing, adapa helps customers manage varying packaging order volumes. This is especially useful for special occasions, such as order peaks or seasonal variants and product tests. The highly qualified customer service team is dedicated to a seamless transition between standard printing and digital printing processes.

“This is how we create value for our customers today and prepare for tomorrow.” Stefano Manfredi, CSO, adapa Group

A strong strategy focused on sustainable growth

adapa’s growth strategy focuses on customers, technical expertise and long-term value creation, with sustainability at its core. The Group combines the muscle of a leading European flexible packaging producer with a strong local touch. In close cooperation with customers, industry associations and technology partners, it develops packaging solutions that integrate seamlessly into existing processes while anticipating future regulatory requirements. “As a Group, it is essential for us to consider performance and Design for Recycling together”, emphasizes Stefano Manfredi, Chief Sales Officer of adapa. “This is how we create value for our customers today and prepare for tomorrow.”

adapa at CFIA 2026 from March 10-12 in Rennes, France – Hall 10, Stand H13

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adapa 2026-02-11
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